Many Salesforce administrators are not aware of what they are worth and similarly the recruiters are at crossroads when it comes to fixing a pay for these professionals. It is difficult to decide on a ballpark figure as it is based on various factors. An administrator here refers to those who take care of user support, platform growth, configuration, release maintenance, data work and analytics.
The value of Salesforce certification
A certified administrator is mandatory if your business is complex with more users and more customization. Salesforce training Chennai institutions provide the right platform to groom Salesforce administrators.
If your business is dependent on Salesforce then it is time to invest in a Salesforce certified administrator. People having exposure to Salesforce are different from those who have mastered the application by devoting time to learn and comprehend the platform. The value of Salesforce to the company is crucial deciding factor when it comes to choosing a specialist.
Only experience could be perilous
People who have only experience in the platform will have expertise in only one type of Salesfor org. They will not have the opportunity to explore newer platform. It all depends on how Salesforce is used by the particular company. Find out if the candidate is capable of configuring a portal, setup knowledge, complex security and managed multiple orgs. Instead of looking for hands on experience, prefer a candidate with certification.
Full time administrator
Who will own the responsibility of Salesforce administration? If you thought it would be the VP Sales, you are wrong. The role of Salesforce Administrator is primary. When there are more than 25 users, it is time to engage a dedicated Salesforce administrator. These experts have time only for Salesforce work and cannot focus on other tasks.
Depending on the number of users, the Salesforce Administrator can be selected. For less than 30 users, one full time administrator will do. For more than 30 and less than 75 users, more than one full time administrator is essential. For more than 75 and less than 149 users, one senior administrator and 1 junior administrator will do. For more than 140 and less than 499 users, 1 business analyst and 4 administrators are needed. For more than 500 and less than 750 users, 2 business analyst and 4 administrators are needed. A number of factors need to be considered while choosing administration resources for more than 750 users.
Which department do Salesforce Administrators belong?
Salesforce administrators are either in Sales or Operations or IT. If their primary function is in IT role, a lot of integration is needed and the administrator is responsible for end user support. For call center companies, administrators fall into the operation department or may be IT. Of late the Salesforce administrators are associated with Marketing. The marketing automation platforms like Marketo, Pardot and Eloqua has helped marketing departments grow.
Who is worthier, a developer or administrators?
Finding good Salesforce developers is tough when compared to administrators. Because coding is tougher than configuration. Salesforce administrators can become developers but not all. Administrators who have developer skills are in great demand. In rare cases the Salesforce administrator masters both configuration and configuration coding. People who can configure with codes are preferred than those who use clicks.
Administrators and data
Salesforce administrators work with data. They have to be comfortable with Data Loader, Vlookup functions and with native wizard imports. Administrators may have to handle clean up of imported data, reporting analysis and information outside Salesforce.
Identifying a good administrator
People in operation role make good administrators but for a Business Analyst (BA) it comes naturally. BAs are well versed with problem analysis, understanding data, solution formulation and they have the ability to work with department managers and C level on various initiatives. The needs are understood but it is dangerous to learn how they do it. Moreover a good administrator will know how to see data and this is a part of Salesforce analytics.
Are they part of company decisions?
Accessing the Salesforce administrator’s voice in decision making is crucial in deciding their pay. Implementing what others say would mean they hold less value in comparison with showing strategic directions and offering suggestions to solve business issues relating to Salesforce platform. A person who can show the right direction through their decision making skills is values highly in the organization.
A Salesforce administrator who is a good communicator and team player is an advantage to the organization. Only a good administrator will be capable of handling end users effectively without having the leadership politics affecting them. Everyone wants to be around easy going personalities. No one has the time or energy to deal with complex personalities.
How much to pay Salesforce Administrators?
Salesforce Administrators in the right place are sure to make six figure salaries, if they are in the right place and at the right time. They show strategic direction for big organizations and in a small company the role is not significant. The salary of the administrator is defined based on the contribution to the organization. Administrators in large organization have more users to support and hence their role is important. Even though they do not take any architecture decisions and only do configuration updates, their worth is higher when compared with those in supporting roles.
There are various factors responsible for deciding the salary of the Salesforce Administrator. The salary varies from organization to organization and based on which department they support and how many end users.